Profit vs revenue

how to double the profit?
increase 20% of the revenue is ok.
listen to the story of masterCard....
MasterCard Inc., the second-biggest payment-card network, said profit almost doubled as customers' use of credit and debit cards increased.
Earnings excluding one-time items rose to $195 million, or $1.43 a share, from $101 million, or 74 cents, a year earlier, the Purchase, New York-based company said today in a statement.
The average estimate of 15 analysts surveyed by Bloomberg was for $1.31 a share.
The major issue is how to promote the usage of card instead of cash and check.
The value of MasterCard transactions increased 13 percent taking into account currency conversions as consumers continued to switch to credit and debit cards from cash and checks.
The company, led by Chief Executive Officer Robert Selander, increased spending on personnel and to defend against lawsuits even as marketing and advertising costs declined.
They definitely exceeded our expectations, said Tien- tsin Huang, an analyst at JPMorgan Securities Inc. in New York.
MasterCard's revenue rose 18 percent to $997 million, while operating expenses climbed 3.2 percent to $725 million.
General and administrative costs increased 18 percent to $432 million.
Advertising and marketing expenses fell 13 percent, to $268 million, with the end of MasterCard's World Cup soccer sponsorship.
Shares of MasterCard have more than quadrupled since first being offered at $39 a year ago.
The stock might take a breather because the magnitude of the beat was not as great as in past quarters..
increase income..reduce expense ..then you can double your profit.

Google tools for WiMax

Google plus WiMax ..a new product coming soon..
Wireless provider Sprint Nextel Corp. said it would include a range of Google Inc.'s Web and communications applications on its coming "WiMax" mobile devices, a boost for Sprint as it rolls out the new technology and a breakthrough for Google in the U.S. wireless industry.
now is wireless ..
Sprint, the nation's third-largest wireless carrier by subscribers, recently announced it is teaming up with Clearwire Corp., of Kirkland, Wash., to build a nationwide WiMax network.
The companies plan a rollout that will reach 100 million people by the end of 2008.
WiMax is a long-range wireless technology that Sprint says will allow consumers to access the Web wirelessly from cellphones, laptops and other devices at speeds and prices similar to cable connections.
some years ago was blue tooth..now WiMax ...
Sprint plans to offer a home page on its WiMax devices that will serve as a gateway for consumers to access the Internet and a variety of multimedia services.
Under the deal, Google will provide the Web-search capabilities for that portal. Sprint also will integrate a suite of popular Google mobile applications, including Gmail email and Google Calendar.
Barry West, who heads up Sprint's WiMax unit, said it isn't clear whether Google's services will be offered on the WiMax products Clearwire brings to market. Clearwire declined to comment.
Google's collaboration with Sprint comes as Google is battling in Washington to impose new rules for a coming auction of valuable radio spectrum.
Google wants to require wireless operators to open their networks to new applications and devices.
Now is Wireless age ..

DIY Cancer test

Hope you dont have cancer, but do a DIY test may help you.
Widespread use of a simple DIY test kit for bowel cancer could save thousands of lives a year.
The kit is being sent to men and women in their 60s throughout the UK as part of a national screening programme.
Cancer Research UK has calculated there would be up to 20,000 fewer deaths over the next 20 years if 60% of those who receive the test make use of it.
Yes, just a DIY test, may save great money.
If 80% used it, another 5,000 lives could be saved over 20 years, figures from a pilot scheme suggest.
"In both cases thousands of deaths could be prevented."
There are about 35,000 cases of bowel cancer diagnosed each year in the UK, and more than 16,000 people die from the disease.
Bowel cancer is the second most common cause of cancer death in the UK.
If you know how to do this DIY test, it may save your life.
The testing kit - the Faecal Occult Blood Test - is designed to allow people to take faecal samples in the privacy of their own home and send them for testing.
Yes, you can do it by yourself.
If any blood is found they are then invited for a colonoscopy.
...save money and your life...

surfing online

this is a internet user' story, a girl who sits in front of her PC all the time..
internet world is a magic world, there are so many interesting things, people, and stories.
no matter it is earlyy in the morning, or late night, you can find a lot of people surfing online.
if you are lucky, you may find a group of friends, surfing together with you.
but if want to surf by yourself, it is up to you.

you may have friends in States, UK, Japan, Hong Kong, Thailand..
You dont need to drive, no need to buy air ticket, but you can go anywhere over the world.